Hanshi Joyce Santamaria

Hanshi Santamaria has been a martial arts school owner for over 50 years and tournament promoter for 25 years.

Santamaria started Matsubayashi Karate Do in 1969, where they teach traditional Karate to children ages 3 and up. Since it’s opening, her school has added Laido, MMA, Kickboxing, Demo, and Tournament competition classes, Summer Camp and After-School pick up programs.

Joyce has been an integral member of the EFC team since 1985.

http://EmpireStateKarate.com

MARKETING • PROSPECT MARKETING • SUMMER CAMP

(240) 380-3435 [email protected]

Woodland Grange Conference Centre & Hotel

Woodland Grange Conference Centre & Hotel, Royal Leamington Spa, Warwickshire, CV32 6RN

Book your accommodation by calling 01926 310537 and benefit from the following rates,

Single Occupancy with Breakfast:

£78.00 Ex VAT per night including breakfast

Double Occupancy with Breakfast:

£90.00 Ex VAT per night including breakfast

*Payment will be required in advance

To book your room call Woodland Grange Hotel on 01926 310537

Note – Hotel rooms being held for Summit attendees up until Friday 25th January, after that date rooms will be released back to public sale and will therefore be first come first serve so book today!

The Westin Tysons Corner

$109 USD – $155.50 USD per night

3 separate rates for attendees:

- $109: Room Only
- $132.25: Room + Lunch for 1
- $155.50: Room + Lunch for 2
- Complimentary Internet
- Discounted Self Parking @ $5

Book Hotel

2020 SCHEDULE

Friday November 20

BUSINESS DEVELOPMENT

BUSINESS MARKETING

INSTRUCTOR COLLEGE

TRAINING & WORKOUTS

8:00 AM – 7:45 PM

REGISTRATION DESK HOURS

8:30 AM – 11:30 AM

Vendor Booth Set Up

11:30 AM – 12:45 PM

Mastermind Group Lunch (Private)

12:45 – 1:00 PM

Mastermind Group Picture (Private)

1:00 – 1:30 PM

2020 MPower Summit Orientation

2:00 – 3:30 PM

Welcome & Opening Ceremony

4:00 – 4:45 PM

Tim Barchard

How to raise your gross.

Zulfi Ahmed

The New Member Gold Mine.

Buzz Durkin

The Tao of Remarkable Retention

Pete McHugh

Exciting, Engaging, & ACCESSIBLE: How to Structure a Successful Jiu Jitsu Program

5:00 – 5:45 PM

Luigi Cuellar

ROR – Return on Relationship, Learn how to cultivate a Network of Endless Referrals.

Marco Sies

Growing Schools: The System to Reach 400 Students in a Year

Steven Doyon

Key steps to Running a Staff meeting that support instructors add value in the eye of the school owner.

Todd Margolis

Escaping the mount: How learning a new way to shrimp (Margolis Shrimp) will improve your game 10x.

6:00 – 6:45 PM

Rich Grogan

“When you try to be everything for everyone, you end up being nothing for no one.” “What are you known for in your community?”

Andrew Gause

PE Classes a huge draw at little to no cost to you

Mike Ellefson

How to make a Business a Family

TBA

7:00 – 7:45 PM

Chip Townsend

4 Indicators of a Successful School

Joe Seo

The Systems that will give you Lasting Success

Grant Campbell

Teaching on Purpose

Hakim Isler

Ninjutsu

7:45 – 9:45 PM

MPOWER NETWORKING COCKTAIL: SPEAKER, VENDOR & ATTENDEE (BYO:CASH BAR) & FOOD. (Sponsored by Kravcon) , DRESS CODE: (Casual Business Attire)

9:00 – 10:30 PM

Kravcon Award Ceremony (Private)

Saturday November 21

8:00 – 8:45 AM

Chris Folmar

TAP into NOW

Bam Johnson

Point MMA/Street Combat Workout

9:00 – 9:45 AM

Chris Folmar

TAP into NOW

Julie Sies

Successful Family Business: 3 Schools/3 years/1000 students

Danielle Drew

Create Ravings Fans When Students Quit

Steve Sohn

Krav Maga Self-Defense Techniques

10:00 – 11:00 AM

KEYNOTE PRESENTATION BY BAS RUTTEN

11:15 – 12:45 PM

PRIVATE WORKOUT SESSION BAS RUTTEN

12:45 – 1:15 PM

AUTOGRAPH/PHOTOGRAPH SESSIONS

2:00 – 2:45 PM

Jason Figliano

Bare Bones systems – the martial arts business blue print

Chris Folmar

BudoCode (In-App Chat and. Event Marketing Systems)

Rich Grogan

“Does your team know your mission?” “Does your team fully understand your core values?”

Mike Ellefson

How to improve transfer of technique to students by simplifying complex methodology on the mat.

3:00 – 3:45 PM

Wassim Khechen

The art of successfully running multiple martial arts schools

Jason David Frank

Golden Ticket Marketing

Bill Anistratov

The Mindset of Success

Chip Townsend

Kick like a Champ

4:00 – 4:45 PM

Tommy Lee

How to Master the “Art of the Mass Upgrade”.

Apolo Ladra

“How to sell on the floor like an instructor rather than a salesperson behind an office desk.”

5:00 – 5:45 PM

Sascha de Vries

“SWAT! Small to big, one to many Schools! This Tactic works!

Angelo Vitale

Marketing techniques to massively grow your school while retaining your current members.

Tim Barchard

Must haves of a successful martial arts classroom

Mark Slane

How to Teach Class Drills while under Stress, Chaos, Exhaustion, and Confusion. (5:00pm to 6:15pm)

7:00 – 7:45 PM

Cocktail Hour

8:00 – 10:50 PM

FORMAL BANQUET DINNER

Sunday November 22

KRAVCON 2020

9:15 – 9:50 AM

Mark Slane

What happens to our brain under stress!

10:00 – 11:00 AM

Brannon Hicks

The Tactical Crystal Ball – See it before it happens!

11:10 – 12:10 PM

Will Schneider

Muay Thai for Krav Maga

12:20 – 1:20 PM

Mike Jozwiak

Offensive Knife

1:30 – 2:30 PM

LT. Matt Kissel

Cheats for Self Defense

2:40 – 3:45 PM

Brannon Hicks

Attack the joints

2020 SCHEDULE

COMING SOON

Friday March 14

BUSINESS DEVELOPMENT

BUSINESS MARKETING

INSTRUCTOR COLLEGE

TRAINING & WORKOUTS

9:00 AM – 7:00 PM

1:30 – 2:30 PM

3:00 – 3:45 PM

4:00 – 4:45 PM

5:00 – 5:45 PM

6:00 – 6:45 PM

7:00 – 7:45 PM

7:30 – 9:30 PM

Saturday March 15

7:00 AM – 8:00 AM

8:00 AM – 5:00 PM

9:00 – 9:45 AM

10:00 – 1:15 PM

2:00 – 2:45 PM

3:00 – 3:45 PM

4:00 – 4:45 PM

5:00 – 5:45 PM

7:30 – 10:00 PM

2020 SCHEDULE

COMING SOON

Friday March 6

BUSINESS DEVELOPMENT

BUSINESS MARKETING

INSTRUCTOR COLLEGE

TRAINING & WORKOUTS

9:00 AM – 7:00 PM

1:30 – 2:30 PM

3:00 – 3:45 PM

4:00 – 4:45 PM

5:00 – 5:45 PM

6:00 – 6:45 PM

7:00 – 7:45 PM

7:30 – 9:30 PM

Saturday March 7

7:00 AM – 8:00 AM

8:00 AM – 5:00 PM

9:00 – 9:45 AM

10:00 – 1:15 PM

2:00 – 2:45 PM

3:00 – 3:45 PM

4:00 – 4:45 PM

5:00 – 5:45 PM

7:30 – 10:00 PM

Sunday March 8

8:00 – 9:00 AM

9:00 – 3:00 PM

8:00 – 9:00 AM

9:00 – 1:00 PM

8:00 – 9:00 AM

9:00 – 2:00 PM

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Online Videos
Downloadable Audio Files
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MPOWER VIDEOS

Members gain access to MPower’s entire video library! We have teamed up with some of the most successful martial artists in the industry to gain insight on how to successfully run a martial arts school, as well as practice flawless technique, no matter the art . The relationships that we have built with these industry leaders allow us to provide our members with access to high quality, informative, and entertaining videos.

Topics include:

Business development
Business marketing
Instructional techniques
School spotlights

MPOWER AUDIOS

Members receive access to downloadable audio files. Listen to industry experts give advice on ways to improve your business. Whether you’re on your way to work or getting in a daily workout, learn how to improve your instructors, market your business, and develop your school or academy.

Subjects covered:

Business Development
Business Marketing
Instructor College

EVENT ADS

MPower’s ever-changing ad library allows you to try out single image (static) ads as well as our brand new Animated GIF Ads! While there’s no one-size-fits-all approach, ad creatives with movement (or “animation”) statistically out perform static image ads. Stay ahead of your competition in 2020 and test out these attention-grabbing ads today!

Suggestions, or specific requests for your ad, please email [email protected]

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4740 Chevy Chase Dr, Suite 200
Chevy Chase, MD 20815

240-380-3435

[email protected]